Our mission is to develop a complete fur industry media company. The goal is to be able to have a one stop information centre for the fur business.

In order to achieve this goal we are developing a inform We will begin by reformatting the printed book; making it leaner and more manageable. We will and have started to develop the Redbook magazine in different languages the first is Chinese and then Russian and on from there. To ad to the information development of the group and its centre the web, we will be creating a newsletter, a blog and a fashion ezine.

The REDBOOK MEDIA GROUP is also offering space for editorial photos in the directory and coverage of the advertisers’ catwalk or new products announcements in the ezine and on the website. All of which will be translated from English to Chinese and Russian printed additions and coverage in there markets.

Because China is such a large market, there is a need for a directory focused and created solely for the Chinese market. THE INTERNATIONAL REDBOOK – CHINESE EDITION will initially be a translation of the English 2009 directory. It will be ready for release by March 1st, 2009. The Chinese website is set to go on line in June of 2009. We will be working to create a weekly e-mail newsletter, with some surprising internationally-recognized guest contributors. The first Chinese Newsletter will be sent out on September 1st 2009.

The articles for THE INTERNATIONAL REDBOOK – CHINESE EDITION will initially be translations of the English articles. Eventually they will write their own copy geared to the needs of the Chinese market. This will act as a dialogue between the East and the West as articles are translated between the two directories.

By 2010, the REDBOOK DIRECTORY, NEWSLETTER and EZINE will be translated into Russian. Pages of the English and Chinese website will be translated for use on a Russian website. From there translations of pages of the three websites can be made available for the Turkish and Eastern European Market.

The internet holds a world of possibilities. THE INTERNATIONAL REDBOOK MEDIA GROUP wants to become your reference and resource portal for the fur community world-wide.